MWBE SUCCESS – Differentiate through Certification & Self-Branding
Certification is a powerful tool for disadvantaged, small, minority and woman owned firms to increase opportunities with government agencies and large corporations. That said, all too often I see certified businesses really struggling with how to use certification; they are frustrated and often give up before seeing any real results …
Read MoreMWBE SUCCESS: 5 TIPS FOR INCREASING SALES IN 2015
Analyze Sales from 2014: taking into consideration where sales are coming from, profitability and activities that are contributing or not contributing to results. What is the return on investment from your marketing, business and networking activities? Are you doing what is necessary to drive sales? If not, what is holding …
Read More5 Tips for Follow up – 8th Annual NYC Procurement Fair
I was truly inspired yesterday after attending the NYC Procurement Fair as Mayor DeBlasio and members of the MWBE team shared their deep connections to entrepreneurship and diversity. I am always energized and grateful for the opportunity to connect with government buyers, gather information and network with other MWBEs – …
Read MoreMWBE DISPARITY STUDY
I am sure you are all aware of published MWBE disparity studies and reports that indicate in many instances large corporations and some government agencies wrongly assume that MWBEs are incompetent, lack capacity and resources to provide the level of service they require. As certified MWBES, we need to be …
Read MoreCould Your Business Benefit from Having a Coach or a Mentor?
When I started running, I had the opportunity to work with a coach and I turned it down. I did not see the benefit of having a coach, after all – how hard could it be, right? You put one foot in front of the other and just run. Well, …
Read More5 Tips for Increasing Past Performance for Small, Minority & Women Owned Businesses
Many small, minority and women firms find themselves challenged by requirements in bids and proposals that require a firm to demonstrate palpable past performance in order to win government contracts. I am often asked by my clients, “How will I ever win government contracts if no one will give me …
Read MoreNational Women’s Wellness Week Begins on Mother’s Day
In celebration of National Women’s Health Week, I wanted to share my Top 10 Tips to for Losing Weight and Living More. 1. Feed Your Soul with Primary Food. The concept of Primary Food comes from Joshua Rosenthal, founder of the Institute of Integrated Nutrition. Primary food is friends, family, …
Read MoreCERTIFICATION DOES NOT GUARANTEE SUCCESS
Certification as a minority or woman owned business does not guarantee success; and that should be pretty obvious given that only 25% of certified firms won government contracts in 2012 according to a recent article in the Daily News. http://nydn.us/1mQwUzY In 2013, I worked with a number of small, minority …
Read MoreJKA launches Workplace Wellness Program – Helping Clients’ Improve Bottom Line
FOR IMMEDIATE RELEASE: Jean Kristensen Associates LLC, Helping Improve Clients’ Bottom Line by Helping Improve Worker Wellness New York, NY – January 17, 2014- Jean Kristensen Associates LLC (JKA) has expanded to now offer wellness services to clients, small businesses and not for profit organizations. President and CEO, Jean …
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